Marketing Manager Salary in Wisconsin
Median annual pay in Wisconsin
$133,600
$64.23/hour
BLS OEWS, May 2025
Adjusted for cost of living in Wisconsin
$141,984
Regional Price Parity: 94.095 (U.S. = 100)
Wages: BLS OEWS, May 2025. Cost of living: BEA Regional Price Parities, 2024.
Difference from the U.S. median ($166,790): −$33,190 (−19.9%)
Wisconsin ranks 31st of 48 states by median pay, and 33rd of 48 after adjusting for cost of living.
Pay
| Annual | Hourly | |
|---|---|---|
| 10th percentile | $83,990 | $40.38 |
| 25th percentile | $104,980 | $50.47 |
| Median | $133,600 | $64.23 |
| 75th percentile | $176,080 | $84.66 |
| 90th percentile | $211,990 | $101.92 |
Employment
- Employment in Wisconsin
- 4,890
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Comparison
Compared with the U.S.
- Median annual pay in Wisconsin
- $133,600
- Median annual pay in the U.S.
- $166,790
- Difference
- −$33,190 (−19.9%)
Cost of living
$133,600 ÷ 94.095 × 100 = $141,984
Wages: BLS OEWS, May 2025. Cost of living: BEA Regional Price Parities, 2024.
Ranking
| Rank | Median annual pay | Adjusted for cost of living (annual) |
|---|---|---|
| Indiana | ||
| 29th | $136,260 | $146,000 26th |
| Maine | ||
| 30th | $135,380 | $139,495 36th |
| Wisconsin This page | ||
| 31st | $133,600 | $141,984 33rd |
| Ohio | ||
| 32nd | $132,330 | $142,637 32nd |
| Arizona | ||
| 33rd | $132,220 | $131,331 42nd |
Similar occupations
Related occupations from O*NET, in O*NET's order, with their BLS median pay. Each figure shows the place it is for.
- Market Research Analyst and Marketing Specialist salary in the U.S.
$78,760/year U.S.
- Sales Manager salary in Wisconsin
$134,870/year Wisconsin
- Advertising Sales Agent salary in the U.S.
$64,820/year U.S.
- Data Scientist salary in Wisconsin
$106,680/year Wisconsin
- Public Relations Manager salary in the U.S.
$146,910/year U.S.
- Public Relations Specialist salary in the U.S.
$74,750/year U.S.
Outlook
- Projected employment change, 2025–35 (U.S.)
- +6.9%
- Typical education needed for entry (U.S.)
- Bachelor's degree
BLS publishes employment projections only for the U.S. as a whole. BLS Employment Projections, 2025–35
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Marketing Manager salary in nearby places
- Marketing Manager salary in Illinois
$162,860/year Illinois
- Marketing Manager salary in Iowa
$131,120/year Iowa
- Marketing Manager salary in Michigan
$138,510/year Michigan
- Marketing Manager salary in Minnesota
$173,300/year Minnesota
- Marketing Manager salary in the U.S.
$166,790/year U.S.
Sources and update
- Wages and employment: BLS Occupational Employment and Wage Statistics (OEWS), May 2025.
- Cost of living: BEA Regional Price Parities, 2024.
- Related occupations: O*NET® 31.0 Database, CC BY 4.0. Attributions
- Employment projections and typical education: BLS Employment Projections, 2025–35.
- Neighboring states: U.S. Census Bureau, County Adjacency File, 2024.
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