Marketing Manager Salary in Kentucky
Median annual pay in Kentucky
$128,930
$61.98/hour
BLS OEWS, May 2025
Adjusted for cost of living in Kentucky
$143,003
Regional Price Parity: 90.159 (U.S. = 100)
Wages: BLS OEWS, May 2025. Cost of living: BEA Regional Price Parities, 2024.
Difference from the U.S. median ($166,790): −$37,860 (−22.7%)
Kentucky ranks 37th of 48 states by median pay, and 31st of 48 after adjusting for cost of living.
Pay
| Annual | Hourly | |
|---|---|---|
| 10th percentile | $77,340 | $37.18 |
| 25th percentile | $93,780 | $45.09 |
| Median | $128,930 | $61.98 |
| 75th percentile | $170,720 | $82.08 |
| 90th percentile | $204,550 | $98.34 |
Employment
- Employment in Kentucky
- 1,930
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Comparison
Compared with the U.S.
- Median annual pay in Kentucky
- $128,930
- Median annual pay in the U.S.
- $166,790
- Difference
- −$37,860 (−22.7%)
Cost of living
$128,930 ÷ 90.159 × 100 = $143,003
Wages: BLS OEWS, May 2025. Cost of living: BEA Regional Price Parities, 2024.
Ranking
| Rank | Median annual pay | Adjusted for cost of living (annual) |
|---|---|---|
| Iowa | ||
| 35th | $131,120 | $149,404 23rd |
| Missouri | ||
| 36th | $130,550 | $143,751 29th |
| Kentucky This page | ||
| 37th | $128,930 | $143,003 31st |
| Oklahoma | ||
| 38th | $126,920 | $144,485 27th |
| North Dakota | ||
| 39th | $125,580 | $141,166 35th |
Similar occupations
Related occupations from O*NET, in O*NET's order, with their BLS median pay. Each figure shows the place it is for.
- Market Research Analyst and Marketing Specialist salary in the U.S.
$78,760/year U.S.
- Sales Manager salary in Kentucky
$128,650/year Kentucky
- Advertising Sales Agent salary in the U.S.
$64,820/year U.S.
- Data Scientist salary in Kentucky
$91,760/year Kentucky
- Public Relations Manager salary in the U.S.
$146,910/year U.S.
- Public Relations Specialist salary in the U.S.
$74,750/year U.S.
Outlook
- Projected employment change, 2025–35 (U.S.)
- +6.9%
- Typical education needed for entry (U.S.)
- Bachelor's degree
BLS publishes employment projections only for the U.S. as a whole. BLS Employment Projections, 2025–35
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Marketing Manager salary in nearby places
- Marketing Manager salary in Illinois
$162,860/year Illinois
- Marketing Manager salary in Indiana
$136,260/year Indiana
- Marketing Manager salary in Missouri
$130,550/year Missouri
- Marketing Manager salary in Ohio
$132,330/year Ohio
- Marketing Manager salary in Tennessee
$131,990/year Tennessee
- Marketing Manager salary in Virginia
$187,820/year Virginia
- Marketing Manager salary in West Virginia
$98,750/year West Virginia
- Marketing Manager salary in the U.S.
$166,790/year U.S.
Sources and update
- Wages and employment: BLS Occupational Employment and Wage Statistics (OEWS), May 2025.
- Cost of living: BEA Regional Price Parities, 2024.
- Related occupations: O*NET® 31.0 Database, CC BY 4.0. Attributions
- Employment projections and typical education: BLS Employment Projections, 2025–35.
- Neighboring states: U.S. Census Bureau, County Adjacency File, 2024.
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